Youth LGBT community within the Latino Equality Alliance in Los Angeles, CA focused on creating a supportive and safe environment for LGBT teens. This project was part of a 24-hour design for good challenge, where the goal was to create a complete brand within a 24 hour period.

Project

Brand Strategy

Art Direction

Identity Design 

Brand Language 

IDENTITY

The campaign messaging will be focused around, “I AM YOUTH”. Again the emphasized “I AM OUT” within YOUTH helps to empower our members to be open and courageous.

Our tagline “Move the Future” is the rallying cry for all Latino LGBTQ youth, to take control of their future.

The posters contain several different brand elements; the campaign messaging, gradients, the tagline/url and photography. The system is very flexible, we invite you to have fun with it.

WEBSITE

Phone:+1 646 975 0201 (USA)
Email: hello@medinamauro.com

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©2020 Mauro Medina-Susarrey