Youth LGBT community within the Latino Equality Alliance in Los Angeles, CA focused on creating a supportive and safe environment for LGBT teens. This project was part of a 24-hour design for good challenge, where the goal was to create a complete brand within a 24 hour period.
Project
Brand Strategy
Art Direction
Identity Design
Brand Language
IDENTITY
The campaign messaging will be focused around, “I AM YOUTH”. Again the emphasized “I AM OUT” within YOUTH helps to empower our members to be open and courageous.
Our tagline “Move the Future” is the rallying cry for all Latino LGBTQ youth, to take control of their future.
STATIONARY
LOGO
PROMOTIONAL MATERIALS
PROMOTIONAL MATERIALS
The posters contain several different brand elements; the campaign messaging, gradients, the tagline/url and photography. The system is very flexible, we invite you to have fun with it.
WEBSITE