I was tasked with creating a new brand identity for Boson Protocol from the ground up. The goal was to establish it as a global brand with potential for growth in the emerging crypto, blockchain, and metaverse industries. My work included developing a new logo, color scheme, typography, and imagery to communicate the brand's messaging and values. In addition, I was responsible for the user interface design, ensuring that the layout, navigation, and interactive elements were user-friendly and aligned with the brand. This project was a great opportunity for me to showcase my design process, problem-solving skills, and ability to create a cohesive and effective brand identity.